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Posted

Proposed Annual

CFL Schedule 

About Marketing Canadian Style With Better Fan Appeal

July 29, 2023

April weekend 3 & 4:

Voluntary pre-camp indoor conditioning & playbook analysis

 

April weekend 4:

            Rookie Camp: newbies, prospects, QBs (possibly indoor)

 

May weekend 1:

            Preseason Camp opens

 

May weekend 2:

            “Promoted” Intrasquad Game 1 & Autograph Day; heavily involve amateur football organizations for all ages… Make it a fundraiser for them and very much fun… Pass out free “buddy” tickets for next week’s intrasquad game through those organizations

 

May weekend 3:

            Charity & Corporate sponsored Intrasquad Game 2, part of season-ticket package (but discounted), have “buddy” passes heavily distributed; pre-arrangements to locally televise the game and have many CFL heroes on the telecast doing season forecasts... the whole point is to develop new fans cheaply and synergestically

            Lack of preseason travel will help with team budgeting; as well some of those funds can be used for the promotion of these intrasquad games and for the coming season; activating with charities will also deepen interest and possibly bring new fans

 

May weekend 4:

Season Opener – the 2 Grey Cup teams play and otherwise traditional rivals play each other

 

June – September weekends

4 games each except July (3) including afternoons & Thursday nights as requested

 

Last weekend in July

            League Wide Bye … TSN replays four most exciting games … All players can plan for a much-needed family vacation and otherwise refresh

 

Late August, September & early October:

            8 Canadian College games are played in the home stadium of the bye team … Fully priced tickets become  part of the season-ticket package; revenue pickup for both the college teams and the sponsoring CFL team... eventually have TSN televise these college games, perhaps test marketing a couple the first year

 

October:

            two regular-season games

two Sunday playoff games

 

November:

            first week of November:

5 promoted corporate/charity events and activities including Friday night “College & CFL Awards Night”

            Played in indoor stadiums, for now alternating Vancouver & Toronto; all teams participate in the revenue stream; cutting out winter seating will increase attendance remarkably

            Saturday   Vanier Cup included with the Grey Cup package, tickets are heavily discounted but fully paid for. What a fantastic extra event for the travelling fan, something more to celebrate on the trip. Canadian College football is “discovered” and new followers develop

 

            Sunday The Grey Cup Classic

Three weeks earlier than tradition

Regular-season will now have 1 May game, 2 October games, and 15 summer games over the suggested timelines; if there is an extra week over the summer, that can be filled by playing two games one week and two games the following week giving out another bye and the players a chance to recover from injuries.

 

RATIONALE: Schedule Change & Traditional Break

Fans will avoid winter games and will attend more frequently because of spring schedule; they will love to get outside again  in May as spring fully arrives and the Winter departs; attendance will be much higher in June than in early November; further there will be no NFL competition until September and by then football fan interest in the CFL will have greatly picked up; as well teams can still work around the NFL schedule during the brief overlap; furthermore, there will likely be little or no competition or conflict from NHL hockey

The CFL is heavily dependent on Canadian College and Junior football development; it’s the heart and soul of our game and what separates our CFL from the NFL. The CFL needs to do more to align with and promote amateur football in Canada and bring the CFL  fan base to a new enlightenment. Bringing CFL planning into that College realm can only help everybody…  In enjoyment, in player quality, and in revenue increases for all involved

Commissioner Ambrosie is doing fine bringing a maritime team or Québec City in as a tenth  team for our league. However, that is not nearly enough. The CFL board NEEDS TO BREAK TRADITION and make our league primarily a summer league from May to October. It works very well for baseball. Our fan base loves to get out in good weather so the CFL  Board needs to adjust our scheduling to accommodate what the fans really want. They want to get out to the games in the late spring instead of the early winter. They want to drink beer, not hot chocolate!

Posted
5 minutes ago, Noeller said:

This is the only thing I've agreed with this in this thread.

You don't think attendances would improve later in the season?   Hasn't it been statistically proven that attendances dip once the weather gets cold?

Posted
3 hours ago, BigBlue said:

Proposed Annual

CFL Schedule 

About Marketing Canadian Style With Better Fan Appeal

July 29, 2023

April weekend 3 & 4:

Voluntary pre-camp indoor conditioning & playbook analysis

 

April weekend 4:

            Rookie Camp: newbies, prospects, QBs (possibly indoor)

 

May weekend 1:

            Preseason Camp opens

 

May weekend 2:

            “Promoted” Intrasquad Game 1 & Autograph Day; heavily involve amateur football organizations for all ages… Make it a fundraiser for them and very much fun… Pass out free “buddy” tickets for next week’s intrasquad game through those organizations

 

May weekend 3:

            Charity & Corporate sponsored Intrasquad Game 2, part of season-ticket package (but discounted), have “buddy” passes heavily distributed; pre-arrangements to locally televise the game and have many CFL heroes on the telecast doing season forecasts... the whole point is to develop new fans cheaply and synergestically

            Lack of preseason travel will help with team budgeting; as well some of those funds can be used for the promotion of these intrasquad games and for the coming season; activating with charities will also deepen interest and possibly bring new fans

 

May weekend 4:

Season Opener – the 2 Grey Cup teams play and otherwise traditional rivals play each other

 

June – September weekends

4 games each except July (3) including afternoons & Thursday nights as requested

 

Last weekend in July

            League Wide Bye … TSN replays four most exciting games … All players can plan for a much-needed family vacation and otherwise refresh

 

Late August, September & early October:

            8 Canadian College games are played in the home stadium of the bye team … Fully priced tickets become  part of the season-ticket package; revenue pickup for both the college teams and the sponsoring CFL team... eventually have TSN televise these college games, perhaps test marketing a couple the first year

 

October:

            two regular-season games

two Sunday playoff games

 

November:

            first week of November:

5 promoted corporate/charity events and activities including Friday night “College & CFL Awards Night”

            Played in indoor stadiums, for now alternating Vancouver & Toronto; all teams participate in the revenue stream; cutting out winter seating will increase attendance remarkably

            Saturday   Vanier Cup included with the Grey Cup package, tickets are heavily discounted but fully paid for. What a fantastic extra event for the travelling fan, something more to celebrate on the trip. Canadian College football is “discovered” and new followers develop

 

            Sunday The Grey Cup Classic

Three weeks earlier than tradition

Regular-season will now have 1 May game, 2 October games, and 15 summer games over the suggested timelines; if there is an extra week over the summer, that can be filled by playing two games one week and two games the following week giving out another bye and the players a chance to recover from injuries.

 

RATIONALE: Schedule Change & Traditional Break

Fans will avoid winter games and will attend more frequently because of spring schedule; they will love to get outside again  in May as spring fully arrives and the Winter departs; attendance will be much higher in June than in early November; further there will be no NFL competition until September and by then football fan interest in the CFL will have greatly picked up; as well teams can still work around the NFL schedule during the brief overlap; furthermore, there will likely be little or no competition or conflict from NHL hockey

The CFL is heavily dependent on Canadian College and Junior football development; it’s the heart and soul of our game and what separates our CFL from the NFL. The CFL needs to do more to align with and promote amateur football in Canada and bring the CFL  fan base to a new enlightenment. Bringing CFL planning into that College realm can only help everybody…  In enjoyment, in player quality, and in revenue increases for all involved

Commissioner Ambrosie is doing fine bringing a maritime team or Québec City in as a tenth  team for our league. However, that is not nearly enough. The CFL board NEEDS TO BREAK TRADITION and make our league primarily a summer league from May to October. It works very well for baseball. Our fan base loves to get out in good weather so the CFL  Board needs to adjust our scheduling to accommodate what the fans really want. They want to get out to the games in the late spring instead of the early winter. They want to drink beer, not hot chocolate!

Hate to rain on your parade but making the CFL a summer league will make it a lot more easier to merge with the USFL if the hard times continue. And don't for a moment think it isn't or hasn't been considered.

Posted

April is too early for a rookie camp for a few reasons, one being weather and the second being the NFL and the NFL draft. I don't see the CFL dropping pre season games to go to intrasquad games. The statement that the CFL is heavily dependent on JR football and CIAU is not entirely true. There aren't that many CFLers with Jr football roots. CIAU is absolutely important but more and more Canadians are playing down south not only for college but for high school. On the high school thing, Sean Sevillano is from Manitoba and is going to Notre Dame. Dallas Sims is also from Manitoba and is going to Minnesota. Both play at Clearwater Academy is Florida. A league wide bye week is a stupid idea.

 

Posted
1 hour ago, rebusrankin said:

April is too early for a rookie camp for a few reasons, one being weather and the second being the NFL and the NFL draft. I don't see the CFL dropping pre season games to go to intrasquad games. The statement that the CFL is heavily dependent on JR football and CIAU is not entirely true. There aren't that many CFLers with Jr football roots. CIAU is absolutely important but more and more Canadians are playing down south not only for college but for high school. On the high school thing, Sean Sevillano is from Manitoba and is going to Notre Dame. Dallas Sims is also from Manitoba and is going to Minnesota. Both play at Clearwater Academy is Florida. A league wide bye week is a stupid idea.

 

And then there is Andrew Harris, Nick Demski and how many other Bisons ... and how many high schoolers & junior players that have made it to the CFL?

The whole idea is to build amateur football in Canada bigger and better and not have to go to the US out of necessity, right?

 

Posted
5 hours ago, BigBlue said:

Proposed Annual

CFL Schedule 

About Marketing Canadian Style With Better Fan Appeal

July 29, 2023

April weekend 3 & 4:

Voluntary pre-camp indoor conditioning & playbook analysis

 

April weekend 4:

            Rookie Camp: newbies, prospects, QBs (possibly indoor)

 

May weekend 1:

            Preseason Camp opens

 

May weekend 2:

            “Promoted” Intrasquad Game 1 & Autograph Day; heavily involve amateur football organizations for all ages… Make it a fundraiser for them and very much fun… Pass out free “buddy” tickets for next week’s intrasquad game through those organizations

 

May weekend 3:

            Charity & Corporate sponsored Intrasquad Game 2, part of season-ticket package (but discounted), have “buddy” passes heavily distributed; pre-arrangements to locally televise the game and have many CFL heroes on the telecast doing season forecasts... the whole point is to develop new fans cheaply and synergestically

            Lack of preseason travel will help with team budgeting; as well some of those funds can be used for the promotion of these intrasquad games and for the coming season; activating with charities will also deepen interest and possibly bring new fans

 

May weekend 4:

Season Opener – the 2 Grey Cup teams play and otherwise traditional rivals play each other

 

June – September weekends

4 games each except July (3) including afternoons & Thursday nights as requested

 

Last weekend in July

            League Wide Bye … TSN replays four most exciting games … All players can plan for a much-needed family vacation and otherwise refresh

 

Late August, September & early October:

            8 Canadian College games are played in the home stadium of the bye team … Fully priced tickets become  part of the season-ticket package; revenue pickup for both the college teams and the sponsoring CFL team... eventually have TSN televise these college games, perhaps test marketing a couple the first year

 

October:

            two regular-season games

two Sunday playoff games

 

November:

            first week of November:

5 promoted corporate/charity events and activities including Friday night “College & CFL Awards Night”

            Played in indoor stadiums, for now alternating Vancouver & Toronto; all teams participate in the revenue stream; cutting out winter seating will increase attendance remarkably

            Saturday   Vanier Cup included with the Grey Cup package, tickets are heavily discounted but fully paid for. What a fantastic extra event for the travelling fan, something more to celebrate on the trip. Canadian College football is “discovered” and new followers develop

 

            Sunday The Grey Cup Classic

Three weeks earlier than tradition

Regular-season will now have 1 May game, 2 October games, and 15 summer games over the suggested timelines; if there is an extra week over the summer, that can be filled by playing two games one week and two games the following week giving out another bye and the players a chance to recover from injuries.

 

RATIONALE: Schedule Change & Traditional Break

Fans will avoid winter games and will attend more frequently because of spring schedule; they will love to get outside again  in May as spring fully arrives and the Winter departs; attendance will be much higher in June than in early November; further there will be no NFL competition until September and by then football fan interest in the CFL will have greatly picked up; as well teams can still work around the NFL schedule during the brief overlap; furthermore, there will likely be little or no competition or conflict from NHL hockey

The CFL is heavily dependent on Canadian College and Junior football development; it’s the heart and soul of our game and what separates our CFL from the NFL. The CFL needs to do more to align with and promote amateur football in Canada and bring the CFL  fan base to a new enlightenment. Bringing CFL planning into that College realm can only help everybody…  In enjoyment, in player quality, and in revenue increases for all involved

Commissioner Ambrosie is doing fine bringing a maritime team or Québec City in as a tenth  team for our league. However, that is not nearly enough. The CFL board NEEDS TO BREAK TRADITION and make our league primarily a summer league from May to October. It works very well for baseball. Our fan base loves to get out in good weather so the CFL  Board needs to adjust our scheduling to accommodate what the fans really want. They want to get out to the games in the late spring instead of the early winter. They want to drink beer, not hot chocolate!

I adore all these ideas! Beautifully expressed, my friend. However, Toronto no longer has an indoor football stadium. The SkyDome renovations turned it into a baseball only venue I'm afraid.

Please teach me the formatting you use for your posts. I absolutely LOVE it!

Posted
1 hour ago, BigBlue said:

And then there is Andrew Harris, Nick Demski and how many other Bisons ... and how many high schoolers & junior players that have made it to the CFL?

The whole idea is to build amateur football in Canada bigger and better and not have to go to the US out of necessity, right?

 

How many jr footballers are currently on CFL rosters?

Posted

There's Harris...Cotton...I believe one of the Riders useless olineman is a Jr player...that Putz Mack Henry was but I don't think he rostered anywhere this yr...other than that I think right now that's it

Posted
4 hours ago, SpeedFlex27 said:

 making the CFL a summer league will make it a lot more easier to merge with the USFL 

Making our game our game is why we have survived (and evolved) over the past century. When did the CFL start? We have to keep making our game better and adapt to our changing culture.

By contrast the US spring leagues keep failing. They have a different economic equation and  very different culture / entertainment packages. They are all NFL, college and local high school. Unless the spring leagues can develop their own special subculture, they are going to fail and keep on failing.

The CFL & TSN are increasing their viewership and it can get much bigger. It can be shaped.

Meanwhile the USFL is dealing with Einstein's definition of insanity.

Our "BALLS" are bigger up here.

 

Posted
1 hour ago, JuranBoldenRules said:

Spring cold is way worse and harder on the body than fall cold.

Not if you are used to wearing a bikini in Winnipeg's February heat waves... but seriously the 3rd and 4th week of May in no way compares to November cold; some people start planting their gardens on the May long weekend

Remember: THINK BEER, not hot chocolate

Posted
3 minutes ago, BigBlue said:

Not if you are used to wearing a bikini in Winnipeg's February heat waves... but seriously the 3rd and 4th week of May in no way compares to November cold; some people start planting their gardens on the May long weekend

Remember: THINK BEER, not hot chocolate

To start training camp yeah.  To play games and start training camp in April, nah.

Nothing in amateur football outside starts until the week before May Long.

Posted
2 minutes ago, JuranBoldenRules said:

To start training camp yeah.  To play games and start training camp in April, nah.

Nothing in amateur football outside starts until the week before May Long.

Who said rookie camp needed to be in Canada: a month in the deep south in April might be both fantastic and useful for recruiting .... still the suggestion was for indoor stuff in April

Posted
34 minutes ago, BigBlue said:

Who said rookie camp needed to be in Canada: a month in the deep south in April might be both fantastic and useful for recruiting .... still the suggestion was for indoor stuff in April

Who's paying for that??

All of this stuff is absolutely ridiculous.

Posted
37 minutes ago, Noeller said:

Who's paying for that??

All of this stuff is absolutely ridiculous.

but don't you see? the people running the league don't have the insight of this post to show them how they're doing it wrong!

Posted
4 hours ago, BigBlue said:

Making our game our game is why we have survived (and evolved) over the past century. When did the CFL start? We have to keep making our game better and adapt to our changing culture.

By contrast the US spring leagues keep failing. They have a different economic equation and  very different culture / entertainment packages. They are all NFL, college and local high school. Unless the spring leagues can develop their own special subculture, they are going to fail and keep on failing.

The CFL & TSN are increasing their viewership and it can get much bigger. It can be shaped.

Meanwhile the USFL is dealing with Einstein's definition of insanity.

Our "BALLS" are bigger up here.

 

I don't trust our Commissioner. I wouldn't put it past him to make some kind of a deal. Especially if the two leagues nearly mirror each other with their seasons. The CFL needs money badly. I wouldn't put it past Ambrosie & the BOG's to do something if they were desperate. Just sayin'. You don't have to believe me.

2 hours ago, Noeller said:

Who's paying for that??

All of this stuff is absolutely ridiculous.

Yep.

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